Evaluating Social and Behavior Change Components of Nutrition Activities: A Design Guide for USAID Staff
- Jun 23
- 2 min read
Published By: USAID Advancing Nutrition
Publication Date: April 2022
Social and behavior change (SBC) is an effective tool for improving nutrition programs and outcomes across a range of sectors from agriculture to markets to health systems. This guide supports USAID staff who are involved in planning an evaluation, identifying evaluation objectives, and building an evaluation scope of work for an activity that uses SBC to improve multi-sectoral nutrition outcomes. It is not important for users to have a background in SBC, but they should be familiar with evaluation more broadly. The guide explains the finer points of evaluating SBC approaches and includes links to helpful general evaluation guidance.
This resource and the description above were developed by the amazing communications and knowledge management team of USAID Advancing Nutrition, and are provided here with thanks to the Internet Archive project's Wayback Machine.
About this Resource
This resource is focused on evaluations of nutrition social and behavior change (SBC) programming.
In this Technical Guide you will find:
Information for USAID Staff, including
The Role of Evaluations in Strengthening SBC Approaches
Advice for Planning for the Evaluation and Selecting the Evaluation Team Leaders
A List of Relevant SBC Program Documents for Evaluation Design
Nutrition SBC Background for Evaluation Design
A decision tree for USAID Missions
A list of factors that influence multi-sectoral nutrition behaviors
A list of recommended behaviors to improve nutrition outcomes
A list of illustrative nutrition indicators
Riley's Contribution
Riley supported this deliverable of USAID Advancing Nutrition as a technical writer, drafting sections of the guide. She collaborated with a team of experts in evaluation design to review and finalize the guide.
Project Information & Citation
About USAID Advancing Nutrition
USAID Advancing Nutrition is the Agency’s flagship multi-sectoral nutrition project, led by JSI Research & Training Institute, Inc. (JSI), and a diverse group of experienced partners. Launched in September 2018, USAID Advancing Nutrition implements nutrition interventions across sectors and disciplines for USAID and its partners. The project’s multi-sectoral approach draws together global nutrition experience to design, implement, and evaluate programs that address the root causes of malnutrition. Committed to using a systems approach, USAID Advancing Nutrition strives to sustain positive outcomes by building local capacity, supporting behavior change, and strengthening the enabling environment to save lives, improve health, build resilience, increase economic productivity, and advance development.
Recommended Citation
USAID Advancing Nutrition. 2021. Evaluating Social and Behavior
Change Components of Nutrition Activities: A Design Guide for USAID
Staff. Arlington, VA: USAID Advancing Nutrition.
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